Identity / Design / Art Direction / Campaign

Tholia’s Kuber: The spirit is grounded in excellence, experience, and expertise. This transcends mere craft, design, and trends. The value of their collection finds its essence in this core belief. It takes a deeper understanding to shape the hidden strength behind Tholia’s Kuber’s pieces.

In 2024, +Rymn created and directed a brand new campaign that celebrates beauty born of knowledge, respect, and a devotion to the creative process—the magical transformation of nature’s treasures into inspired jewelery. This is what we call the Eye of Tholia’s Kuber. The campaign was shot by Avani Rai.